Advertisers Want You to Feel Bad About Yourself

People who feel confident and good about themselves don’t buy as much Axe body spray, diet pills, and cosmetic surgeries.
In a consumer-driven society like ours, it benefits the economy when you feel as bad about yourself—and the shine of your hair—as possible.

Think about it. Why do we need teeth whitening products, perfume, and new clothes that we know won’t make our lives better, especially when many of these products don’t work? Because we are constantly being bombarded by advertisers intent on making money by telling us that we are less than because our teeth aren’t white enough, we stink, and we are fat, while in the other corner someone else is getting all the good stuff in life because they bought the designer products, have extra shiny hair and white teeth, and are wearing the right brand of makeup.

Don’t get me wrong, I fall into the trap too, but the key to better ourselves as human beings is to recognize that thinking you aren’t good enough just as you are is a trap created by skillful marketing companies. They would have you believe you need a little something or lots of little something’s from lots of companies in order to be the very best version of yourself and have all the good things in life.

This is one of the reasons I get so angry when I hear people respond to those expressing their pain about the way they are treated because of their weight. These people respond by suggesting the answer is to lose weight. Yes, lose weight if you choose to, but not because you think it’s going to make you feel better. Does Axe body spray make a teenage boy feel better about himself?  Maybe for about 10 minutes but the better solution in all cases is to work on feeling good about you no matter what.

Here’s the thing, if you hate yourself, have low self-confidence, and do not love and respect yourself, dropping the weight is not going to fix these issues. You don’t want to make being a certain size a condition that needs to be met before you give yourself love, respect, and kindness. Nor do you want to teach your children that they will have more value if they look/dress a certain way or maintain an ideal figure. This behavior makes them feel like love and self-love is conditional, and if love needs to have conditions, it should definitely involve what size you wear. How would that ever create a better world?

I especially fear for the next generation of girls who are given messages over and over again that no matter what their accomplishments in life, the most important measure of their success will be that they be thin. Marketing companies want your children to think that, especially your daughters, because they are

1.) more likely to believe it

2.) much more likely to spend a lifetime of spare money trying to shore up their insecurities with stuff.

We have to stop this where it starts. We need to start focusing less on trying to buy things to fix our insecurities and more on loving ourselves just the way we are. Extra pounds, coffee stained teeth, and all. That way we can shift both our money and our energies away from feeding insecurities, and instead, focus on making ourselves and thus, the world a better place. It’s especially true that we teach this to our children. Your daughter (or son) might be a future Member of Congress or the President. Do you want them to think they should feel bad about themselves based on their weight? No! They should instead worry about getting their homework done.

Guess what happens when you focus on loving yourself and your body instead of hating yourself for those imperfections (if you want to call them that)?  Since losing weight is the ultimate act of self-love, you start losing weight anyway, and by then, you don’t care because love is what you really want and need.

Love yourself enough to focus on being a better person rather than a better LOOKING person.

Jill Thomas

Soul Connect Hypnotherapy



Jill Thomas is a Certified hypnotherapist, Past Life Regression therapist, and Intuitive Coach who has spent the last decade assisting others reach their lifestyle and wellness goals. Her focus is personal transformation, achieved by utilizing her abundant experience, skills, and intuition to guide clients to the core of their debilitating issue, where permanent healing can then take place.

Related Posts


The key to success…play!

The key to success…play! From my long, pre-hypnotherapist, career in sales I can still remember my 2 biggest sales weeks ever.  The first one was the day after I had called in sick from my Read more…

Self love

How to FEEL more love

Presently, in these changing times, there is such a need to be able to feel, give, and receive love. The trouble is that a lot of people struggle to FEEL loved for various reasons. When Read more…

Self love

“I am a failure because I can’t lose weight”

“I am a failure because I can’t lose weight” I can tell you exactly how many times I have heard this statement from women who have doctoral degrees — 5. After all my years in Read more…